Introduction
We provided COTY with an end-to-end strategy and implementation. We helped them transition from a decentralised recruitment model to a single, unified, end-to-end process for identifying, recruiting and retaining the best talent.
The Challenge
Working in close partnership with their HR and Talent Acquisition teams, our challenge was to:
- Unify different businesses under one process
- Support c.300 hires per year across UK & Ireland
- Build and shape their employer reputation
The Solution
We utilised a hybrid approach that combined recruitment and resourcing teams, from across the COTY business areas and brands, into a single process. Our objective was to centralise and own the end-to-end process, ensuring a best in class candidate and hiring manager experience. We have:
- Applied key metrics to the recruitment process
- Increased the quality of the candidate and hiring manager experience
- Built the employer brand through social media campaigns
- Reduced agency spend considerably in the first three months
