Can working less and changing company culture really save the planet?

8 Recruitment Trends We Expect To See More of In 2022

Turning up the volume: it’s time to get bold and loud with Employer Branding

More than words: how can you make D&I a genuine part of your 2022 recruitment strategy?

Why Your Existing Team Should Be Your Priority When Hiring New Talent

The Boston Boom Part Two: Brand Buy-In

How Brands Are Taking a Creative Stand on Social Issues To Enhance Employer Brands

Are hybrid businesses testing the psychology of work?

Virtual Roundtable: Leaders Talk Talent

The Employer Branding Challenges We’ll Face in Hybrid Work

Can working less and changing company culture really save the planet?

There is also a lot of discussion around consumption and the amount we work; with many suggesting that working less could be the secret to saving the planet. But is this true?
An article published by the financial times, Norwegian research from 2016 suggests at least 60% of all greenhouse gases can be traced back to consumption. They argue that if the developed world worked less, we would earn less and spend less, helping the planet as a result. This supports the argument for a 4-day working week, which has been pushed since the pandemic. Not only would the extra day help employees, wellbeing but it could help save the planet too. In fact, research published recently by the environmental organisation Platform London showed that moving to a four-day, 32-hour working week (with no reduction in pay for workers) would reduce the UK’s carbon footprint by 127 million tonnes per year. It would reduce the amount of commuting, the amount of energy used by offices, reduce the need for office supplies and waste and also could give employees valuable time to live a more environmentally conscious lifestyle. Right now, time is so limited we’re all guilty of cutting corners. To put it into perspective, experts believe that a four-day working week would reduce the UK’s carbon footprint by 21.3%, which is more than the total carbon footprint of Switzerland and would be the same as taking 27 million cars off the road. It would mean UK employees would drive 558 million miles less every week. Crazy right?

8 Recruitment Trends We Expect To See More of In 2022

In the last twelve months, recruitment strategies have had to adapt to change. Hiring practices that were the norm in a post-pandemic world are beginning to look dated and ineffective. With remote working and skills shortages taking over, it quickly became apparent in the early half of this year that the recruitment landscape wasn’t ever going to be the same as it once was, and many of us had to adapt. Therefore, we’ve had a lot of time to experiment and reflect on what hiring practices work best in this new normal.

Turning up the volume: it’s time to get bold and loud with Employer Branding

Now everyone realises the importance of employer brand, it will take a lot more to stand out. Every business out there will claim to be a great employer. It would be stupid to say they aren’t if they wish to attract new talent. Plus, a lot of benefits like flexible working are now taken as standard. They’re not going to help you to stand out in the race for talent. Therefore, when it comes to communicating employer brands, companies who wish to attract the best talent will have to think outside of the box, tailor their messaging to resonate with the right talent and get loud with the aspects that make them unique.

More than words: how can you make D&I a genuine part of your 2022 recruitment strategy?

Diversity and inclusion are two words that we hear a lot in the world of recruitment. However, when the market is so competitive, and all businesses are fighting for tech talent, do diversity efforts remain a priority or is it just about filling the roles and business continuity?

In 2020, we all wanted to prioritise diversity and inclusion, but then, no one could have predicted the challenging talent market we now have. Candidates hold a lot of the power and have their choice of employers; diverse candidates like female developers are even more in demand and therefore have even more options at their disposal. When you need to recruit a large number of roles quickly in such a fierce market, your D&I efforts likely fall by the wayside, and hiring managers maintain that this is a promise they will pick up again when things are calmer and attracting talent is easier.

However, the market isn’t slowing down, and more importantly, candidates have come to expect diverse organisations; non-inclusive companies will struggle to attract talent in this new era of work.

So, how can organisations ensure that D&I is a real part of their 2022 recruitment strategy and pave the way for more diverse hires in the future?

Why Your Existing Team Should Be Your Priority When Hiring New Talent

If you’re in the middle of a hiring surge, you cannot forget your existing team although it’s easy to get caught up in the hiring process. Dedicating all of your time and efforts to finding new talent, may leave your existing people feeling superfluous and neglected; they won’t seem like your priority. Your team may begin to feel overlooked if your entire people strategy involves recruitment and not considering their wants and needs.
money to replace a talented person. From advertising a job to the onboarding process, there is a huge process involved in finding and training the right person, it can take months which can cause issues for a scaling business. Attrition and turnover can cause many issues for businesses looking to grow. Firstly, it can put scaling on hold while you find someone to take over another role; you can’t prioritise new hires in the business if critical roles remain open. Secondly, it can also damage your employer brand reputation and hinder recruitment strategies; candidates will soon get wind that employees aren’t happy and that you have a high turnover rate. Therefore to avoid high attrition rates and  going into 2022, employers need to refine their people strategy to ensure that they’re putting people first.

The Boston Boom Part Two: Brand Buy-In

As a startup founder, you may have come from the big tech scene to launch a business that capitalizes on the knowledge you have in the industry. But it can be an adjustment to adapt away from a world of “corporate colleagues” to developing a new network of fellow entrepreneurs and founders. This is where […]

Are hybrid businesses testing the psychology of work?

The idea of hybrid working is nothing new. In fact, it’s all many of us have been talking about for the last year. Some workers thrive in the office, whereas some work better in their own space with a bit of flexibility. We’re all different and find ourselves in different life situations. Therefore, for many […]

Virtual Roundtable: Leaders Talk Talent

On first September we hosted a Leaders Talk Talent Roundtable with Talent Acquisition professionals from Moderna, FinancialForce, LexisNexis Risk Solutions Group and MassTLC. We discussed the impact of the pandemic and what it’s brought for talent acquisition including how these employers had to adapt their talent strategy. We also shared some tips for post pandemic […]

The Employer Branding Challenges We’ll Face in Hybrid Work

For a company to produce a happy, productive, and engaged workforce remotely, organisations will need to leverage an employer brand fit for 2021 and beyond. Your employer brand needs to satisfy basic psychological needs around purpose, impact, and belonging. A 2021 employer brand is all about balancing candidate expectations with the needs of the business. To promote a hybrid culture you need to consider all changing aspects of the business.

However, previously, the office has always been a central hub for company culture and your employer brand. It’s a physical space that represents your business and who you are. The office is where all employees can be together and bounce ideas around or even just have crucial watercooler conversations that make going to work so much more than a job. The office almost becomes a poster for your employer brand and with at least half of the team no longer working from it, this presents some huge challenges for employers.

As hybrid working is set to change the way we work and our attitudes towards the workplace, it’s also set to change the way we view employer brands and how employers can communicate them.

Menu